KPI Name

Burn Rate

Introduction to the Burn Rate KPI

The Burn Rate KPI is one of the most important financial metrics for startups and growing companies. It measures how quickly a business spends its available cash, providing a clear view of financial health, operational sustainability, and runway.

What Is Burn Rate?

Burn Rate represents the amount of money a company uses each month to cover operating expenses. There are two main versions:

Gross Burn Rate = Total Monthly Operating Expenses
Net Burn Rate = Total Monthly Spending – Monthly Revenue

Net Burn Rate is especially useful because it shows the true cash outflow after accounting for revenue.

Why This KPI Matters

Burn Rate helps founders, managers, and investors assess whether a company is on a sustainable financial path. It provides insights into:

  • Monthly cash consumption

  • Operational efficiency and cost discipline

  • Required revenue growth to reach profitability

  • Startup “runway” — how many months the company can survive with current cash

A rising burn rate may signal overspending or aggressive scaling, while a stable or decreasing burn rate typically reflects improving financial management.

How to Use This KPI Effectively

Companies often monitor Burn Rate monthly to anticipate funding needs, adjust budgets, and optimize expenses. When combined with KPIs like Runway, Customer Acquisition Cost (CAC), and Revenue Growth Rate, it forms a complete picture of financial sustainability.

KPI Description

Measures how quickly a company is spending its cash reserves before generating positive cash flow.

Tags

Category

Financial

Alternative Names

Cash Burn Rate

KPI Type

Quantitative, Leading

Target Audience

Startup founders, CFOs, investors

Formula

Burn Rate = Total Monthly Expenses

Calculation Example

If a company spends $50,000 per month and has $500,000 in reserves, the burn rate is $50,000, and the runway is 10 months.

Data Source

Cash flow statements, accounting reports

Tracking Frequency

Monthly, Quarterly

Optimal Value

Lower is better; indicates financial efficiency.

Minimum Acceptable Value

Must be low enough to sustain operations until profitability is reached.

Benchmark

Startups aim for a burn rate that allows at least 12-18 months of runway.

Recommended Chart Type

Line chart (to track ca

How It Appears in Reports

Why Is This KPI Important?

Typical Problems and Limitations

Actions for Poor Results

Related KPIs

Real-Life Examples

Most Common Mistakes